Google is beta testing its new product ‘Knol‘ which is being touted to rival Wikipedia. As of writing this, men at helm of affairs at Google is are upbeat with Knol’s possibilities to attract huge traffic which they plan to monetize.

Like Wikipedia, Knoll will be driven by user contributed content, albeit with a twist, that users will get to share revenue generated from their pages. Google has declared that it will allow those that contribute to Knol can include their adds. Even otherwise, given Google’s legendary business strides, you can rest assured to expect them to come up with something acceptable.

While all other content sites across the internet had to muscle their way to SERP rankings,  Google may try to promote Knol in an innovative way or through its home grown Adwords.

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Posted on December 15th, 2007 by Alevoor
Filed under: Internet technology